Fashion tailored to every distinct woman and style

Our trio of brands - Soyaconcept, Wasabiconcept, and Leveté Room - caters to distinct audiences, each with its own unique style. From elegance to playfulness and femininity, our collections are crafted with attention to detail and carefully selected fabrics.

As the market evolves, so do we. With an open-minded and curious approach, we continuously explore new opportunities and initiatives.

Creating fashion, we can be proud of is at the heart of what we do. For us, fashion is more than fleeting trends - it’s about timeless style and building a collection of well-crafted pieces designed to be worn and loved for years.

The expectations and challenges within the fashion industry, including those we face, have grown. We approach these with determination, mindful of our impact - because we recognize the responsibility our business carries towards the planet, people, and nature.

We strive to make your shopping experience seamless and informative. Our webshops provide detailed insights into each product, including composition, special features, sizing, and care instructions. Transparency is key, and we are committed to openly sharing our journey, our processes, and the craftsmanship behind our collections.